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Samsung adds HW-K950 Soundbar and UBD-K850 Blu-ray player to its product lineup

By Ian Chee - on 22 Jul 2016, 6:13pm

Samsung adds HW-K950 Soundbar and UBD-K850 Blu-ray player to its product lineup

Jason Foo, Head of AV, Samsung Malaysia Electronics with the newly launched products, the HW-K950 Soundbar and the UBD-K850 Ultra HD Blu-ray player.

At the KL International AV Show recently, Samsung has announced two new additions to its product lineup. They are the HW-K950 Soundbar and UBD-K850 Blu-ray player.

HW-K950 Soundbar

As Samsung puts it, this is a 5.1.4-channel setup because there are four speakers pointing upwards, sending out sound that's meant to bounce off the ceiling and to you, bringing immersion to the next level.

The company's first soundbar to feature Dolby Atmos, it is also the first soundbar to get two Dolby Atmos-enabled wireless rear speakers. Set them up and you get a 5.1.4-channel sound system to truly immerse your ears when you indulge in the latest blockbuster movies on Ultra HD Blu-ray.

The HW-K950 Soundbar comes with two of these, which is unusual for a soundbar.

UBD-K850 Blu-ray player

Speaking of Ultra HD Blu-ray, Samsung has also launched the UBD-K850 Blu-ray player. It's the first of its kind from the Korean tech giant, which is also HDR compatible and made to go with one of the many SUHD TVs by Samsung featuring the Quantum Dot display technology. It is also made to upscale any standard Blu-ray disks or DVDs.

It also upscales CDs  in addition to standard Blu-ray and DVDs too.

Samsung's HW-K950 Soundbar will be available throughout the KL International AV Show here at the JW Marriott Hotel, Kuala Lumpur from July 22 to 24, for a retail price of RM5,999, along with a slew of other offers. Beyond the KL International AV Show, it will be available by the end of August. As for the UBD-K850 Blu-ray player, Samsung says it will be available in the final quarter of the year.

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