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BCARD Loyalty Program Gets a Mobile App

By Daniel Goh - on 6 Dec 2012, 11:27am

BCARD Loyalty Program Gets a Mobile App

BLoyalty, the operator for the BCARD loyalty program recently announced the availability of a new mobile app called 'BRewarded on the Go', which will run on both iOS and Android devices.

Gary Yeoh (center), Director of BLoyalty Sdn Bhd with Miss Universe Malaysia 2013 finalists at the launch

In conjunction with the launch of this new app, there will also be a 'BRewarded Contest', which encourages users to download and share the brand new mobile app via social networks. By doing this, participants stand a chance to win up to RM 40,000 in prizes, including exclusive holiday trips, Samsung GALAXY Note II smartphones, BPoints as weekly prizes, as well as food and beverage vouchers as daily prizes when they download the app from December 4, 2012 to January 29, 2013.

“The compelling proposition with the “BRewarded On-The-Go” mobile app for users is to provide convenience and freedom for their lifestyle needs. It is truly exciting for our BCARD members, a large majority of which have embraced the digital lifestyle wholeheartedly, and navigate their daily experiences through the usage of their smartphones,” said Gary Yeoh, Director, BLoyalty.

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