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ASUS’ Zenfone 3, Zenbook 3, and Transformer 3 family arrives in Malaysia

By John Law - on 6 Aug 2016, 5:13pm

ASUS’ Zenfone 3, Zenbook 3, and Transformer 3 family arrives in Malaysia

From L-R: Karen Chow, Head of MNC and Telco Intel Malaysia and Singapore, Intel (second from left); Rex Lee, ASUS APAC General Manager (third from left); and Eric Chen, ASUS Corporate Vice President (middle).

Remember when ASUS launched their entire tirade of its Zenfone 3 series and notebooks at us during their COMPUTEX 2016 keynote at Taipei, Taiwan, earlier in June?

Well, you’ll be happy to know that ASUS is bringing all of the Zenfone 3, Zenbook 3 and Transformer 3 product line up here to Malaysia.

This means that consumers will get a chance to own either a Zenfone 3, the top of the line Zenfone 3 Deluxe, or the plus-size Zenfone 3 Ultra.

We won’t go into too much detail with the phones as we’ve already reported on them back during COMPUTEX 2016, and with the exception of the Zenfone 3 Deluxe being the first Android smartphone to adopt Qualcomm’s all-new powerful Snapdragon 821 SoC, the hardware specifications of the other phone are still retaining their status quo.

The ASUS Zenfone 3.

Pricing for each model and their respective variants (where applicable) are as listed below:

Zenfone 3 (4GB RAM and 64GB internal storage) – RM1,499
Zenfone 3 Deluxe (6GB RAM and 256GB UFS 2.0 internal storage) – RM 3,299
Zenfone 3 Deluxe (6GB RAM and 64GB UFS 2.0 internal storage) – RM2,599
Zenfone 3 Ultra (4GB RAM and 64GB internal storage) – RM2,599

The bigger ASUS Zenfone 3 Ultra.

Additionally, ASUS will also be launching a Zenfone 3 Max and Zenfone 3 Laser in Malaysia, and their retail prices are:

Zenfone 3 Max (3GB RAM and 32GB internal storage) – RM799
Zenfone 3 Laser (4GB RAM an 32GB internal storage) – RM 999

The Zenfone 3 is already available at all authorized resellers, while the other phone models will only be made available later. However, an ASUS representative did inform us that ASUS will release all other models in Malaysia within the month of August, so we don’t really have to wait too long.

Behold, the ASUS Zenbook 3. Thinner than a Macbook Air, this is the first Ultrabook to come out of ASUS in a while.

In its notebook department, ASUS will be bringing in the Zenbook 3 ultrabook in 3 different colors: Royal Blue, Rose Gold, and Quartz Grey, and will retail at an RRP of RM7,999.

The Transformer 3, and the slightly more powerful Transformer Pro 3 (below).

With the Transformer 3 and Transformer Pro 3, you have a choice between keyboard covers.

Both the Transformer 3 and Transformer Pro 3 will retail at RM3,199 and RM6,999, respectively.

ASUS had the ROG XG Station 2 on display.

Much like the Razer Core, the XG Station 2 can be fitted with a graphics card of choice. The card here is an NVIDIA GeForce GTX 1080.

On a relatively interesting sidenote, ASUS also had their own external graphic docking station, the ROG XG Station 2 on site. Designed to be paired with the Transformer Pro 3, the ROG XG Station 2 works in the same as the Razer Core docking station works with its own Razer Blade Stealth. The model we saw on the floor had an NVIDIA GeForce GTX 1080 installed in it, which could easily allow consumers to play video games at 4K resolution once the Transformer Pro 3 is plugged into the device.

As always, you can read up about the hardware and specs of these three notebooks in our coverage of them during COMPUTEX 2016.

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